Rita Ora reveals a new business venture conceived three years ago

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The Shape Of Me singer, 33, announced a new haircare line, TYPEBEA, in collaboration with Australian hair expert Anna Lahey, 35, via her Instagram page on Tuesday morning.

The Shape Of Me singer, 33, added another string to her bow as she announced a new haircare line, TYPEBEA, in collaboration with Australian hair expert Anna Lahey, 35, via her Instagram page on Tuesday morning.

'My hair has been bleached, I’ve had extensions, I’ve cut it short. But now I can say my hair is the healthiest it’s ever been. I can't wait to share this with you!'The Shape Of Me singer, 33, added another string to her bow as she announced a new haircare line, TYPEBEA, in collaboration with Australian hair expert Anna Lahey, 35, via her Instagram

'I’m so grateful to be on this journey with @ritaora and I cannot wait to share the official launch #comingsoon.' She is just the latest singer to come out with a haircare line after Beyoncé, whose mother was a hairdresser, recently introduced Cécred

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