Advertisements for candidates in next week’s elections have been running on TikTok, which claims more than two million users in Ireland. Photograph: by Onur Dogman/SOPA Images/LightRocket via Getty ImagesAdvertisements for candidates in next week’s elections have been running on the social media platform, which claims more than two million users in Ireland.
The breach of TikTok’s rules and the EU recommendations was uncovered by transparency campaigner Liz Carolan, who publishes The Briefing, a newsletter on technology and politics. Because TikTok says it does not carry political ads, it does not keep a register of such ads as required by EU recommendations and the voluntary code.
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