Interest rates: Earnings season will reveal the real inflation picture

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Prices are still going up but many companies are realising the limits of their powers, and central banks should be paying attention.

Already a subscriber?A little bit of inflation is a good thing, just not too much. It’s that simple. We finally have the definitive evidence that US inflation is under control: US CPI is 3 per cent and cooling.

Powell, who was Trump’s nominee in 2017, holds incredible power and would look captured by the Republican nominee if he stood idle. He’s not; in fact, he’s been an excellent Fed chairman with a feel for what’s happening in the real economy.In Australia, the inflation picture has become truly confusing. But whatever the outcome of July 31’s quarterly CPI release that every economist is waiting for, the company earnings season arriving next month will tell the real story.

WD-40’s flagship product costs less than $10 a can and the business has a 55 per cent gross margin target. Chief financial officer Sara Hyzer told Wall Street analysts that there will be no price increases from WD-40 in the near term, and, “We believe as we get out into the later half of FY25, maybe, and into FY26 of just more targeted tactical price increases at a much smaller scale”.

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