How Much Could the Presidential Election Rock the Music Industry?

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This year’s U.S. presidential election between Donald Trump and Kamala Harris is extremely important — but not for the music business

The upcoming elections in the United States in November will be profoundly important, with consequences for the economy, foreign policy, technology and perhaps even democracy itself. From a music industry perspective, though, there just isn’t all that much at stake. After two decades of change, the industry has found a new business model in the U.S., in the form of paid subscription streaming, and there’s only so much a new president could do to either improve that or screw it up.

and appears to have excellent taste. For all the disdain they get from media executives, Republican presidents have often been better for it, since they tend to reduce taxes, regulation and barriers to mergers. Same goes for legislators. Most music industry executives might not care for the politics of Sen.Which candidate would be better for any specific business isn’t entirely clear because, at a time when the world is growing more complicated, U.S.

The music industry’s biggest issues have remained bipartisan, though, and they seem to occupy a rare demilitarized zone between parties in which politicians who don’t normally agree on much come together. The quintessential example is copyright, which often unites Republicans who favor property rights and Democrats who want to support the arts. The most complicated and important part of the 2018 Music Modernization Act was introduced in the House of Representatives by Rep.

The next president’s ability to help or hurt the music business may come down to putting copyright provisions in trade treaties, which doesn’t really resonate with the public. AI initiatives could matter, too. More AI legislation will almost certainly follow the NO FAKES Act, but that debate mostly sets different businesses against one another. It’s harder than ever to pass federal legislation, and the president can only do so much to help.

The music business will also try to get wins on smaller issues — whether it’s legal to train an AI on copyrighted content and how much involvement of AI makes a work ineligible for copyright. These are the kind of subjects that require position papers rather than strong rhetoric. But we may not see those until 2025.

 

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