Disney forms dedicated AI and XR group to coordinate company-wide use and adoption

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Disney Entertainment News

Disney,Alan Bergman,Office Of Technology Enablement

After double majoring in unemployment (English and Art History), Igor’s career prospects were, to say the least, limited. It was either become a teacher or a writer. Thankfully, he went with the latter.

, the company recently formed a dedicated emerging technologies unit. Dubbed the Office of Technology Enablement, the group will coordinate the company’s exploration, adoption and use of artificial intelligence, AR and VR technologies., previously the CTO of its Studios Technology division, to oversee the effort. Before joining Disney in 2010, Voris was the chief technology officer at the National Football League.

A Disney spokesperson told Engadget the Office of Technology Enablement won’t take over any existing AI and XR projects at the company. Instead, it will support Disney’s other teams, many of which are already working on products that involve those technologies, to ensure their work fits into the company’s broader strategic goals.

“It is about bringing added focus, alignment, and velocity to those efforts, and about reinforcing our commitment being a positive force in shaping responsible use and best practices,” the spokesperson said. It’s safe to say Disney has probably navigated the last two decades of technological change better than most of Hollywood. For instance, the company’s use of the. With extended reality and AI in particular promising tidal changes to how humans work and play, it makes sense to add some additional oversight to how those technologies are used at the company.

 

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