Microsoft Edge Highlights AI Features While Market Share Remains Stagnant

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TECHNOLOGY News

MICROSOFT EDGE,AI,COPILOT

Microsoft celebrates advancements in its Edge browser, particularly focusing on AI-powered features like Copilot and auto-translation. However, the report downplays the browser's slow growth in market share compared to dominant competitors like Google Chrome.

Microsoft has published a year in review for its Edge browser and talked up AI-powered chats while lightly skipping over the software's stagnating market share. There had been over 10 billion AI-powered chats with Copilot from inside the Edge browser window (although it did not disclose how many chats were customers asking how to install Chrome). Some 38 trillion characters had been auto-translated. Seven trillion megabytes of PC memory had been saved through the use of sleeping tabs.

However, are those numbers actually as big as they seem? What Microsoft did not say is how little Edge has moved the needle on market share in 2024. for browser desktop market share showed Edge with 11.9 percent of the market in December 2023 and reaching 12.87 percent by November 2024 – an increase of less than 1 percent. The market leader, Google's Chrome browser, went from 65.23 percent to 66.33 percent in the same period. That's only slightly more than 1 percent, but it still maintains its dominance. When Chrome rose in popularity, it did so in part due to dissatisfaction with Microsoft's Internet Explorer (IE) browser as well as updates, including a Microsoft teases Copilot Vision, the AI sidekick that judges your tabs Rival browsers cry foul after Microsoft Edge slips through EU gatekeeper cracks Microsoft's attempt to replace IE with Edge, built on its proprietary browser engine, EdgeHTML, was swiftly ditched in favor of the Chromium-based Edge in use today. Chrome and many other browsers are also based on Chromium. Some notable exceptions exist, such as Mozilla's Firefox, but Chromium is the dominant browser engine. This can make differentiation difficult, particularly when users have been accustomed to one particular browser. The old joke that many users regard Edge as the thing they use to download Chrome still holds, judging by the market share figure

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