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Schwab's move to fractional investing sets a 'new standard' for the industry, expert says

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Schwab's move to fractional investing sets a 'new standard' for the industry, expert says $SCHW (via ETFEdgeCNBC)

, saying it would offer unlimited free trades to members of its loyalty program.

Now, investors and money managers will be able to buy half-shares of costly exchange-traded funds, which can help them diversify their assets in a more specific way, Nadig said.

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