This story requires our BI Prime membership. To read the full article,Freshwork's CEO Girish Mathrubootham sees a massive opportunity to disrupt the customer engagement market, and has created a company that provides software for all the interactions a company might have with a customer.
Sameer Gandhi, a partner at Accel said Freshworks offers a unique product that helps businesses manage every step of interaction with a customer in one platform, as opposed to many, and offers a use-friendly way to do so. "That's when I realized something was changing in the world of customer support, where I realized that as a customer I had a newfound power to take on a company," Mathrubootham said. He realized he had to capitalize on this opportunity and started a customer support company called Freshdesk in 2010.
He said he saw a need for a streamlined, user-friendly tool for companies to be able to do this that didn't yet exist in the market. Sameer Gandhi, a partner at Accel who led this funding round, agreed, and said that he thinks the market is big enough for many different options, and it is not a "winner take all" market.