Hooq May Have Fallen But a Business Case for Southeast Asian Streamers Endures

  • 📰 Variety
  • ⏱ Reading Time:
  • 39 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 19%
  • Publisher: 63%

South Africa News News

South Africa South Africa Latest News,South Africa South Africa Headlines

With coronavirus lockdowns across the region causing a spike in stay-at-home viewing, Friday’s news that Southeast Asian video streamer Hooq is to close within a matter of days came as a shock to i…

. According to one estimate, Netflix may be earning as much as $200 million of revenue in Southeast Asia — and that while still struggling to figure out its local production strategy in the region.But Hooq’s unwillingness to point even one finger of blame at itself does not sit well with other companies, who believe that there remains a place for a regional OTT video.

Both Hooq and Iflix found out the hard way that youthful, local content was what appealed to their audiences. They also discovered that while Singapore has the highest per capita GDP in the world, audiences in Hooq’s territories of the Philippines, Indonesia and Thailand are much less willing to pay for something they expect to be free. And simply making content legally available did not stop content piracy.

If Hooq attempted to change course once in the Philippines, Singapore, Indonesia and Thailand, it took another course in India. There it sought to be a white label repackager of western content for the sub-continent. Whether that was a decision taken at the urging of Sony and Warner is unknown. But Indian OTT, dominated by Disney’s

We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 108. in ZA
 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.

keep your family immune system STRONG!!

South Africa South Africa Latest News, South Africa South Africa Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Coronavirus investing themes, strategy, outlook for next decade: UBS - Business Insider'While we expect the global economy eventually to recover, we may see changes to lifestyles and business practices,' the analysts said.
Source: BusinessInsider - 🏆 729. / 51 Read more »

Coronavirus: UK live updates, 1,228 deaths and 19,522 cases reported in Britain - Business InsiderThe UK has confirmed 1,228 coronavirus-related deaths and 19,522 total cases as Britain enters lockdown over COVID-19. Why? let them eat chocolate
Source: BusinessInsider - 🏆 729. / 51 Read more »

Coronavirus: UK live updates, 1,228 deaths and 19,522 cases reported in Britain - Business InsiderThe UK has confirmed 1,228 coronavirus-related deaths and 19,522 total cases as Britain enters lockdown over COVID-19. Not the chocolate Easter eggs!
Source: BusinessInsider - 🏆 729. / 51 Read more »