Nestlé Buys Meal-Delivery Company Freshly as Pandemic Boosts Eating at Home

Nestlé SA took full ownership of Freshly in a deal that it said values the online prepared-meal startup at $950 million, positioning the world’s biggest packaged-food company to capitalize on a pandemic-driven shift toward at-home dining.

Nestlé said it would pay an additional $550 million if the business hits certain growth targets. The Swiss food giant bought a 16% stake in Freshly in 2017. Nestlé said Friday that the agreement to buy the rest of the company will help it navigate the “new realities” in the U.S. food market.

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Had em in the 50's, they were called TV dinners! Lol

Looks like I will be canceling my membership with freshly now. I am tired of big corporations buying out smaller companies! I want to support a small business not have the government dictate everything for me all the way down to what I eat!

The more they consolidate power, the easier it will be for the government to assume control over the food industry. Just that the central planning committee would have no stake in profiting

Nestle is like google or apple buying out small startups if they threaten the food giant’s turf. That’s destroying competition and limiting consumer choices.

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