Being visibly Black often makes people question a person's Latinx identity. But when you're someone with only one Latinx parent, you can pretty much count on regularly fielding a multitude of questions from people who think they have the right to tell you how to identify. For Linda Elaine, that experience is all too familiar.
But the fact that Linda presents as Black and her Mexican grandparent was also Black made it that much harder for people to grasp. For centuries, Mexico has"As far as my sister and I, it was just something we wanted to get more in touch with and learn more about because since our grandfather was Afro-Latino that wasn’t something that was really being talked about very much in the Mexican community," she says.
"I was always a nude lip and clean makeup kind of girl. I never liked the super extravagant looks. I always loved nude lips but at the time, for my complexion, there were never ever any. I had to mix multiple shades to get the color that I wanted," she says. "I was like, 'I might as well create my own shade so I have one lipstick that does the job.' That’s how Enialē Cosmetics was born." The line includes six lip shades all designed to work for brown skin tones.