These stocks could emerge as big winners from premium retail’s new frontier — your living room

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These stocks could emerge as big winners from premium retail’s new frontier: Your living room (via TradingNation)

Call it 2021's spin on a Tupperware party, but without the obligation of getting friends together.

Premium retailers are taking unprecedented steps to bring the consumer experience to your living room, according to Loup Ventures' Gene Munster. "We are just at the cusp of what is going to be a paradigm shift [in the industry]," the firm's founder and managing partner told CNBC's "Munster suggests it's part of an evolution gripping retail companies, particularly in technology. He compares the change to the shopping mall's birth in the 1950s and the rise of big-box retailers in the 1980s."These premium brands have a massive opportunity to come into their [customers'] home to support.

Munster speculates that the mega retail shift to homes should endure post-coronavirus pandemic because of the convenience to consumers. He notes it's a fundamental part of an accelerating digital transformation. "If you look at a company like Apple, they're not going to be adding more stores," he said. "But they will, I believe, have an opportunity to kind of expand their retail presence going through the door somewhere to what Peloton is doing."

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