As a result of the Covid-19 pandemic, businesses have had to compress more than five years of change, disruption and advancement into 12 months, bringing existential risk to many organisations and industries.
“The pandemic had a huge impact on our business. One of our responses was to split our management team into two groups: one to manage the immediate challenges, including safety issues, while the second group responded to the needs of the business. The management teams were empowered to make decisions given that these needed to be made quickly,” said Liberty CEO David Munro.
“Our business has traditionally relied on face-to-face sales where a customer sits down with an adviser and shares his or her dreams, fears, desires and needs, with the conversation concluding with a transaction in support of one of our products,” he said. This traditional format obviously could not happen and took a while to recover once lockdown restrictions were eased.
The business adopted three statements to inspire its leadership: imagine it’s possible; act with humanity; and just do what matters.