The redemption song of MJBiz’s flagship event expects somewhere in between 20,000 and 30,000 attendees, with masks and social distancing in place. Before the pandemic in 2019, it reached nearly 35,000 attendees. Its CEO Chris Walsh sees a similar pace this year. “It really legitimizes the industry for people,” says Walsh. “A couple years ago, founders who came as attendees are now running bigger, more established companies.”...
MJBizCon speaker sessions will also aim to tackle some of the new challenges that have come up for the industry since the pandemic began. Other innovations on the floor in 2021“We’re looking to hook up with one of the other leading event brands in the industry, to use both our strengths,” says Walsh. “Really connecting the brands with retailers in a new way. You can get lost in the sea of people at MJBizCon. We wanted to carve out a space.
As far as health and safety measures go, the MJBizCon team has followed along strictly with the CDC and Las Vegas guidelines. “We spaced things out this year,” says Walsh. “We expanded into the north hall with more exhibits to make sure people are spread out.” Expect lighter isles with more space to move around. Masks will be required on the showroom floor.MJBizCon
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