Swiss Producers Hope Upcoming ‘Lex Netflix’ Referendum Will Prompt Greater Investment From Streamers

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A nationwide referendum is to be held in Switzerland on May 15 on a proposed law that would force streamers like Netflix and Amazon Prime Video to re-invest 4% of their local revenues in Swiss film…

and Amazon Prime Video to re-invest 4% of their local revenues in Swiss film and TV productions.

“We have the greatest respect for the democratic decision-making of the Swiss people, and we will await the outcome of the referendum,” a Netflix spokesperson said. “The Locarno Film Festival shares the view that all audiovisual industry players operating in Switzerland should be required to reinvest an equal percentage of their domestic revenue in Swiss audiovisual productions,” the Swiss temple of indie cinema said in its appeal.Locarno, which has a very active industry component that acts as a catalyst for co-productions between Swiss and European producers, believes Switzerland should adopt regulation prompted by the E.U.

“The investment obligation will help the [Swiss] industry contend with international competition and also export more productions,” said Heinz Dill, president of Swiss producers’ association SFP, who added that “it will not cost tax payers anything.”

 

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