. The Boulder, Colorado-based operation had already made a splash in the beverage space with its sparkling HopTea offerings tailored towards iced tea aficionados. For this new series they wanted to mimic the profile of a traditional West Coast IPA.
They accomplish the feat by double dry hopping soda water with simcoe and citra hops—two usual suspects from the world of craft beer. It’s convincing enough execution that when I crack open a can in the morning my brain questions why I'm indulging in a brewski for breakfast. This sleight of hand does not come cheap, however. A 12-pack will set you back $39—over $3 per 16-oz can.
The company offers discounts for those who sign up for a subscription service, which also affords first dibs on new hopped offerings. “Their monthly Hop Explorer series is exciting me as much today as any rare beer release,” admits Aaron Goldfarb, beer writer/author, and outspoken critic of the NA trend. “I particularly enjoyed the recent Anniversary Blend with citra, Sabro, and mosaic.
and promises adaptogens and nootropics to go along with each. Lime is a standout, infused with Mosaic, Azacca, Citra, and Amarillo hop varieties.gets even more inventive with the fruit flavoring in its Daypack line of non-alcoholic brews. They’re also the most affordable at $10 per six-pack, though a seasoned hophead will likely be thirsting for something more unabashedly IPA-like.
As an emerging style, hopped seltzer is currently confined mainly to the off-premise. I have yet to see any examples listed on menu at my local watering holes. I hope to see that change in the months ahead. Because this is the first—and only—category of alcoholic alternatives that I’m happy to put on my bar bill.
Ramya_wRytes
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