After all, Kyncl knows the music industry — YouTube is both the world’s largest video-streaming platform and the largest music-streaming platform, and he played a huge role in its negotiations with labels and publishers and generally received high marks .
Looking from Warner’s side, it’s hard to even think of other realistic potential candidates who could bring similar firepower to the role, the search for which is being led by Warner board chairman Michael Lynton and fellow board member Ceci Kurzman.
From a music-business fantasy-baseball perspective, Kyncl taking over Warner would be a huge step forward for both industries. How might it all play out in reality? Time will tell.
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