WASHINGTON - With a red hat and tightly bound scarf, Doug Abbey stands outside ready to welcome shoppers into a pop-up shop currently situated along one busy holiday market in downtown Washington D.C. It’s an opportunity to promote Abbey’s small business,“It’s called pivoting late in life,” Abbey says about how the small business got started. “I was actually able to tap into my passion for my city and for architecture.
“We saw a cooling off of inflation in the numbers last week and experts expect that to continue. What I’m always shocked about, because I travel around the country with small business owners constantly, there’s such hope and they’re so inspirational in terms of the future. They’re investing in their businesses and they’re counting on consumers to come out big this holiday season,” said Guzman.
Abbey reminds shoppers small businesses can provide variety, selection, and service. Plus Abbey adds, there is a ‘feedback loop’ that helps businesses thrive. “To be in front of a customer or client and get just sort of real time feedback to find out what works, what they like, what they don’t. You know, you’re not going to get that from big box,” said Abbey.
As for how many people Abbey expects to turnout to the holiday market on Small Business Saturday, Abbey believes it’s hard to say. But Abbey said, “I’m optimistic and I think people want to get out and they want to buy local.”
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