Just Born Quality Confections, the Pennsylvania-based company that makes various candies, including the chick-shaped marshmallows, confirmed Born’s death in a statement. The company said that Born will be “remembered as a tireless and passionate advocate for the candy industry and a wonderful supporter of our community.” Born was part of the second generation in the family business that his father, Sam Born, founded in 1923. His son, Ross, retired as CEO in 2021.
Born used his engineering skills to “mechanize the marshmallow-forming process,” reducing the time it took to make a Peeps package from 27 hours to just 6 minutes,” according to the company’s website. That helped him earn the nickname “Father of Peeps.” Originally created for Easter, Peeps makes themed candy for other holidays, too, including Valentine’s Day and Halloween. However, Easter accounts for about 75% of Peeps sales each year.
it seems that the human body only supports 96 peeps
I’d like to think he would say that he would like to thank “all my peeps who chose to attend my funeral”.
Hey, it’s an engineering story.
Let me know when you go from only 500,000 viewers to less then 100,000. Then the $6.48 in my pocket will buy CNN. 🤣
CNN’s market share is less than Paul Pelosi’s blood alcohol level.
I work exclusively in the medium of Peeps.
RIP and condolences to family. Can he take these awful things with him?
Many a microwave ruined. Rip sir.
Вorn died, ok
He was good Peep.
how is this not top news?
Wish he was never born