Google will bring generative AI to Gmail. It's trying to stem the threat of the Microsoft-OpenAI alliance. | Business Insider

To be clear, Google has been using and doing research on AI for several years, even before ChatGPT was a twinkle in the eye of its developers. But the rise of ChatGPT — built by former Googlers — pushed the search giant into a corner.

And so Google CEO Sundar Pichai announced AI will be coming to Gmail and Docs. Pichai held off on explaining exactly what generative AI in emails would look like. But in broad strokes, he said the plan is to make AI capabilities available"in design and more." The company also announced plans to offer more AI products for businesses and organisations, though Pichai did not specify which kinds.

"Translating these kinds of technical leaps into products that help billions of people is what our company has always strived on," Pichai said."We'll pursue this work boldly but with a deep sense of responsibility."

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