Tiny wines find home in B.C.’s market, as Canadians consider reducing consumption

  • 📰 globeandmail
  • ⏱ Reading Time:
  • 44 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 21%
  • Publisher: 92%

South Africa News News

South Africa South Africa Latest News,South Africa South Africa Headlines

Smaller containers leave wineries with options for a potential shift in consumer mindset as Canadians discuss the health benefits of reducing alcohol consumption

Wine lovers have growing options on the shelf to enjoy their favourite beverage as producers in B.C. offer smaller container sizes.

“You’re not taking a hit on quality, you know? In fact, if someone is only going to be having a glass or two, you’re cracking a can and it’s completely fresh, guaranteed,” he said.“It’s much less of a commitment to crack open a can or a small bottle or a smaller vessel than it is to open a bottle,” he said.

“We’ve kind of gone above and beyond to attract a bit of a younger, millennial-type market segment with a fun design concept of the can and sparkling, low alcohol — all these things that have been recently a big item on the news,” he said. Baessler said the winery has doubled production since the product was first released to about 30,000 cans a year, which they expect to match this year.

“It’s not a massive change in consumer behaviour but it is a definitely a noticeable one, which is why you see big companies responding to it,” he said.

 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.

Taxes are huge portion of booze/ wine/ beer cost to consumer. Where are diminished tax revenues from reduced alcohol consumption expected to be made up? What taxes need to be raised?

We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 5. in ZA

South Africa South Africa Latest News, South Africa South Africa Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Canadians pessimistic about housing market, mortgage rates: pollA new poll shows 1-in-5 Canadian homeowners say they'll likely have to sell their homes if interest rates keep rising and, when it comes to the housing market, there's pervasive pessimism. Plus, new national vote intention numbers from MainStResearch.
Source: iPoliticsCA - 🏆 36. / 63 Read more »