NEWS ANALYSIS: Reducing Vodacom’s reliance on the SA market

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The group is focusing on strategic acquisitions and the diversification of income streams

Vodacom’s efforts to grow its business, driven by an entry into new markets in East Africa, is helping the Johannesburg-based group to reduce its reliance on SA, where the country’s weak economic performance poses a potential risk.

The group has been working on diversifying its revenue streams, taking a big bet on mobile money, while expanding the territories in which it operates. ..A subscription helps you enjoy the best of our business content every day along with benefits such as articles from our international business news partners; ProfileData financial data; and digital access to the Sunday Times and TimesLive Premium.

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