How the Macallan and Mai Atafo are rebuilding Africa’s fashion industry | TheCable

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PROMOTED: How the Macallan and Mai Atafo are rebuilding Africa’s fashion industry | TheCable

The initiative, aimed at educating budding fashion enthusiasts and creatives, was held recently in Maitama, Abuja. Themed “Fashion Conversations”, the workshop brought together young fashion entrepreneurs and creatives to engage designer, Mai Atafo, in one-on-one conversations about the commercialisation of the fashion industry, running a successful business, fashion branding and more.

Mai Atafo, speaking on the Abuja event, said: “It is a delight to bring the Fashion Conversations to Abuja. The Lagos edition was a success, and it prompted us to expand the Abuja session. Our goal is to provide a platform for fashion enthusiasts who are uniquely poised to become masters in their craft. And by collaborating with partners like The Macallan, we are able to focus our efforts on delivering as promised.

“I got the opportunity to gain practical skills in marketing and branding while networking with other young creatives.”

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