Beauty and tech company Oddity, which runs Il Makiage, files to go public

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The beauty and tech company that created Il Makiage and Spoiled Child has filed to go public using the ticker ODD.

The Israel-based company plans to trade on the Nasdaq using the ticker ODD. The company didn't immediately disclose how the offering would be priced in regulatory filings and declined comment when asked when the numbers would be released.

It reported a net income of $19.59 million, or $5.34 a share, compared to $3.01 million, or 82 cents a share, a year earlier. At the heart of its business model is its proprietary technology — including tech developed by a former Israeli defense official — and the billions of data points it has collected from its millions of users.

 

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