Customers for life: Why your subscriptions spell big bucks for business

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Signed up to a monthly subscription lately? If so, you're part of a growing shift in the way we buy goods and services.

 

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Subscriptions remove ownership from the consumer. I don't know whether this is a good thing or a bad thing, but in Tech industry it means less ability to personalise or 'hack' devices and software which can prevent innovation.

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