This 'Shark Tank' company backed by Kevin O’Leary raised another $12 million to sell 3D wedding invites

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You might not expect two naval engineers to found a greeting card company — but that's exactly what happened. via CNBCMakeIt

You might not expect two naval engineers to run a greeting card company. Lovepop co-founders Wombi Rose and John Wise certainly didn't expect it either, but that's exactly what happened.

With Americans spending an estimated $7 billion a year on cards, according to trade group The Greeting Card Association, that's big business. Rose says one woman picked up a card with a blooming Japanese orchid and explained that she'd give it to her mother since the day marked the five-year anniversary of her father passing away, "and [that] this would just make her day, it's like a tree of life," Rose recalls.

By the time Rose and Wise were invited to appear on "Shark Tank" in the summer of 2015, the company had sold about $300,000 worth of cards. Securing a $300,000 deal with O'Leary for a 15 percent stake in Lovepop proved to be a turning point that led to later rounds of institutional capital, including a $12.5 million round led by Highland Capital Partners in January.

 

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MakeIt Nice to know . dedicated in their skills in design. What else ya know?

MakeIt Good on stealing the foreign naive to claim their smart and fortune. Nothing but the typical ny crooks.

MakeIt Great business model

MakeIt You guys rock !

MakeIt Be nice if they went back and found that street vendor..

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MakeIt Cosas grandes con ideas pequeñas.

EURUSD_Alerts MakeIt Would you expect a guy from Philadelphia and a girl from Michoacán? Because that happened too

MakeIt This is knocked-off on every corner in NYC

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MakeIt Good for them. I love good ideas and innovation. Family is important

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