ASG Renews Rugby Investment Efforts in South Africa

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American investment group Ackerley Sports Group (ASG) has revived its bid to invest in SA Rugby (SARU), partnering with a local consortium led by billionaire Johann Rupert. After their initial $75 million offer was rejected last year, ASG aims to secure a deal through collaboration and a revised framework agreement that addresses the concerns of member unions.

American investment group Ackerley Sports Group has reportedly renewed its efforts to invest in SA Rugby by working with a local consortium., ASG is now open to collaboration with the group that includes billionaire Johann Rupert, Sharks controlling owner Marco Masotti and Stormers owner Johan le Roux.

ASG, whose initial $75 million bid was rejected last year by SARU’s general council, confirmed on Monday that they remain committed to securing a deal. “In the coming month, ASG will continue to participate in SARU’s process to secure a world-class financial syndicate by deepening and expanding its own team,” ASG owners Chris and Ted Ackerley reportedly said in a statement.

“ASG intends to engage with any approved South African consortium and will work with a professional adviser to ensure any future plan is effective and meets the needs of the member unions.”“During the exclusive negotiation period, ASG met with all the member franchises, SARU leadership, and the Minister of Sports to present the merits and strength of the ASG approach,” their statement read.

“This resulted in adjusted deal terms to ensure alignment, which largely reached a consensus in a highly detailed Framework Agreement that SARU and ASG felt reflected both the spirit and economic interest of all parties.

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