The beauty industry is finally taking note of mental health issues with a more holistic approach and it’s about time

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An industry shake up has meant we're taking more of a therapeutic approach to our beauty, and we're here for it.

Most recently however, things have been complicated by the advent of social media. The beautification bar has been raised ever higher for women and men, who, will scroll through images of perfection and compare themselves adversely., the world’s first comparison coach, who has also teamed up with Foreo, reckons that a great proportion of UK women are experiencing a confidence crisis linked to social media scrolling.

So whilst a bit of beautification and grooming used to help boost self esteem, helping us ‘face the world’, they’re now a stick we beat ourselves with because we can’t possibly live up to those pictures of perfection. The beauty industry, however, can also provide the antidote to a myriad of issues through a mantra that is becoming less superficial and more intertwined with kindness, compassion and therapy.

It sounds very simple, but, combined with the incredibly soothing and kind power of touch I actually found myself so moved that I burst into tears under the weight of all my worries. But the feeling of letting go and the gentle compassion of feeling someone touch me with healing intentions led to a great sense of relief and release.

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