New feature on WeChat, MeetSG, launched in Singapore to meet needs of business travellers from China

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SINGAPORE - Business travellers from China will now be able to check on key events and conferences in Singapore with a new feature within the WeChat applicationcalled MeetSG, which was launched on Sunday (Nov 10).. Read more at straitstimes.com.

SINGAPORE - Business travellers from China will now be able to check on key events and conferences in Singapore with a new feature within the WeChat application called MeetSG, which was launched on Sunday .

MeetSG targets Mice travellers from China, and provides them with information about Singapore, including business events and meetings to users in Chinese. MeetSG will have information for users on leisure activities and curated offers too, such as suggested places to eat and shop, as well as options to buy tickets for tours and entertainment activities at partner venues.STB said that MeetSG will be available to more than one billion monthly active users on WeChat, which is widely used in China.In 2018, more than 3.4 million visitors from China were recorded in Singapore, a 6 per cent increase from 2017.

STB's deputy chief executive Melissa Ow noted that the tourism board recognises China as an important visitor market.

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