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“Apple’s repeated its classic trick of taking a technology and making it simple, streamlined and accessible for everyone to use,” he said. “But we have to remember that this really isn’t a mass market consumer device yet. It’s an ultra-premium, experimental device aimed at businesses, developers and enthusiasts, and it may be years before an Apple headset truly hits the mainstream.”
However, he raised some questions about the device’s future. “Who will pay $3,500 for the device? Some enterprises will jump at this device, as will wealthy adopters — but will others?” he asked. “Do people want these VR and tethered AR [augmented reality] experiences at all? Apple for years has scoffed at the idea that people will wear headsets. They’ve worked hard to make this headset as integrated into the real world as current technology allows, but it’s still a headset.