This has outpaced wage gains for workers that grew 25%.Kevin Hart, chief sales officer at Upside, a cashback food and fuel app, told Axios the value-menu frenzy is a dangerous game.
"Using blanket discounts to carve out your competitive advantage is a fool's errand that will end up hurting smaller retailers the most," Hart told Axios.McDonald's $5 meal deal debutlaunched Tuesday with a choice of a sandwich , small fries, four-piece Chicken McNuggets and a small soft drink. The value of the meal varies by location. A McDouble, fries, nuggets and soda's add up to $9.06 at a South Florida McDonald's, $10.46 in Los Angeles and $13.46 in New York City.McDonald's said the McDouble meal option "may be priced at $6 at select restaurants," including in California, Washington and Manhattan.rolled out its new value meal two weeks ago, which comes with chicken nuggets, fries and a soft drink and a choice of three sandwiches.
The coffee giant released a new "Parings Menu" that starts at $5 and offers discounts when getting certain drinks and food items.is banking on boneless wings and a limited-time offer to drive traffic instead of a $5 meal.Tuesday and launched a promotion for six free boneless wings with $10 app or website purchase through July 14.