Dr Kidman says sustainability is an ongoing priority."Those metrics enable us to look at what we've done really well in this past season but also gives us an opportunity to deep dive and look at the things we actually need to improve on."While Wynns Coonawarra Estate doesn't currently show the trustmark on its bottles, Dr Kidman says the company is working towards that.
"Obtaining a result in a month — that's impossible but if we keep on using that trustmark, and we have the resources to communicate the meaning of the logo. We can tell the right story to people," Dr Corsi said. Australian Grape and Wine chief executive Tony Battaglene said the group was working on getting the message across to consumers.
"We're going to go through a marketing program to make sure our major customers both in Australia and internationally understand the trustmark and what it means.""As an industry we've got a carbon neutral future in mind," Mr Battaglene said.Tony Battaglene says the length of the certification process depends on how quickly a member can demonstrate they are a sustainable body.