Have a think back to the good old days of freewheeling, practically fuss-free travel. Remember chancing upon places so beautiful, like an idyllic river bank or a lush clearing in the mountains, that you wished there was a hotel at that exact spot?
Goh was previously the chief executive officer, emerging markets at ONG&ONG, one of Singapore's largest architecture and engineering firms. “Our narrative arises from the elements that make a site spectacular. It is all about the sights, sounds and emotions you feel when you are there and we want to capture that,” said Goh, who also established White Matter Design Studio, a multi-disciplinary design and engineering practice after leaving ONG&ONG in 2019.
Not to worry, guests will not be roughing it out. Luxuries such as fine interior finishings and indulgent facilities including a full-sized swimming pool, quality amenities and chic rooftop dining spaces are par for the course. While many exclusive properties now incorporate various aspects of corporate social responsibility to give back to local communities, r+ is aiming to take this one step further by building self-supporting ecosystems around their developments.
Can we say AirBnB?