He also added that the future of retail will likely involve a mix of physical stores and online experiences.
That's according to Ron Johnson, the former head of the Apple Store who oversaw the tech giant's retail efforts from 2000 through 2011. "I think it's tough," Johnson said in an interview withon what the next decade looks like for Amazon. "They're on their heels. . . They barely make money in their online store, and Target, Walmart are growing faster."
"I believe you get about a 20-year run in retail," Johnson said. "The department stores owned the '60s and '70s. The Gap, The Limited, Victoria's Secret, owned the '80s and '90s. Amazon's owned 2000, 2010. We're looking for what's next, and that's going to be a physical retailer with a really strong physical backbone."
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