In a heartfelt message to her fans, Kat explained that the decision was not without deliberation, stating,"This was not an easy decision, but after careful consideration, I decided I wanted the makeup line to continue to thrive and grow, and I believe Kendo is primed to do just that."
Having given birth to her son last year, Kat opened up about the demands of motherhood as well as shedding light on some of the other projects she is working on. "This past year has been one of great change for me.
Kat Von D Beauty will soon rebrand to KvD Vegan Beauty, but continue to represent the artistry, compassion and inclusivity that the brand has proudly stood for during the past twelve years.
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