How 'Carly the Prepster' turned a blog into a six-figure business - Business Insider

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Long-time blogger and influencer 'Carly the Prepster' shares how she turned a creative side project into a full-time job — and made $20,000 in her first month of self-employment (by allisonpduncan)

that she "pretty much won't do anything for under $3,500," but that it's "the bare minimum" and she rarely accepts that rate.

For years, she writes, her goal had been to have what she makes in commission more than cover her yearly operating expenses, including salary, new equipment, software, travel, accounting fees, contractors, etc., and have whatever is leftover be a bonus with sponsored content on top of that. Her agency also helps Heitlinger say no when the fit isn't right. "A recent potential partner wanted me to include branding for a big-box retailer, in addition to the branding of the product I was going to review — that just wasn't aligned with my brand whatsoever," said Heitlinger.

 

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allisonpduncan Thanks for covering that. Carly the Prepster is a hard worker. Many are missing this out - it takes a lot of daily hard and not that pleasant work to keep the influence, to keep bring a community builder.

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