This nonprofit wants a 'Climate Neutral Certified' label for products - Business Insider

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Meet the man trying to make corporate sustainability labels as common as the 'USDA Organic' sticker on milk cartons

the most widely used international accounting tool for leaders to quantify greenhouse gas emissions. The team also requires companies to recertify every year.

An example of offsetting one's carbon footprint would be to fund a wind farm project that generates clean energy or to plant an acre of trees . They both realized it costs more to hire a consultant to measure your carbon footprint than it does to offset the entire thing. So most companies don't do it at all — and that's a problem.

 

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