, a social-video analytics firm, found that "watch time on Twitch grew 33% between March 12 and 25 for live videos from music creators."
"I noticed that artists, when quarantine happened and they had to cancel tours, albums, and single release schedules, a lot of emotions started flaring up," Shinoda told Business Insider. "I designed my channel in a way that I thought would stand out," Shinoda said, describing how he used his production experience in several genres to start making new tracks by collaborating with his audience on the livestreams.On July 10, Shinoda released Dropped Frames, Vol. 1 on streaming. The album was entirely created on Twitch streams with the creative contributions of his followers.
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