Kraft Heinz Co. said it has agreed to sell a big chunk of its cheese business to France’s Groupe Lactalis SA for $3.2 billion, as the struggling U.S. food company seeks to jump-start growth in its other businesses.
The transaction involves Kraft Heinz’s natural-cheese business and consists of a mix of brands in the U.S. and Canada and the company’s cheese business outside of North America. The Wall Street Journal first reported on the sale being imminent earlier Tuesday.
cutting the cheese, eh?
UMMMM WHAT?
Lactalis will probably change its name to own of their own brands- presumably the 'President' , the dullest name ever
Wow, Kraft is giving up its cheese business? In my opinion, KRAFT cheese is the GOLD STANDARD in cheese. I hope whoever buys that business segment maintains the products quality. KraftSingles cheese
that is not a picture of cheese.
Yellow plastic. Not allowed to call it cheese, hence Kraft Singles.
THAT is not cheese.
Kraft Heinz has been slowly shooting its self in the foot for quite awhile...matter of time before there is no brand loyalty.
The rest of the world asks is that what you call cheese?
'cheese'
Lactalis cheese...Sounds yummy!
Desperate.
I hope Lactalis changes it's name. It just sounds gross.
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La source: CNBC - 🏆 12. / 72 Lire la suite »
La source: CNBC - 🏆 12. / 72 Lire la suite »