Industry Execs Discuss Innovating Technological Landscape With Remote Production

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Annie Chang, Universal Pictures’ VP of Creative Technology, discusses the foresight that virtual production and game engine technology require & how this has forced her team to change their approach | VarietyStreamingRoom presented by westerndigital

Prominent media technologists discussed how the pandemic has altered their content flow as distribution platforms for digital entertainment see increased viewership.

With the explosion of streaming content as global consumers stay at home, the panelists discussed the innovations occurring within the technological sphere to meet skyrocketing demand. “The workflow at work is one thing, now you’re at home, and you have to figure out how to get the files from the cloud, or have someone ship something to you, edit it, store it, get it back,” Klapman said. “We see people backing up stuff, because they’re trying to make sure that things don’t break. So, for us, we’re seeing a wonderful uptick in the amount of tools and local storage we provide through our SanDisk, G-Technology and WD brands.

According to Murthy, as 5G becomes more widespread, productions will be able to take advantage of the high latency and lack of delay the technology offers to improve their productivity.

 

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