New PlayStation hits international market ready for battle with latest Xbox

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For Sony, the stakes are significantly higher than for Microsoft, as gaming generates about 33% of the sales of the Japanese firm. Gaming accounts for just 10% of Microsoft's sales, by comparison.

Sony's PlayStation 5 debuts in retail stores Thursday, November 12 just two days after rival Microsoft released its newest Xbox, with the next-generation consoles vying for holiday season dominance as the pandemic boosts gaming demand.With pre-orders pointing to a record launch, market leader Sony is counting on big-ticket exclusive games likeWith coronavirus cases rising in many countries, launch events are off the table, and crowds of eager customers out of the question.

In Sydney, just a handful of customers were collecting their pre-ordered consoles on Thursday morning. Jonathan De Botton, one customer, said the atmosphere was a world away from the PS4 launch, when lines of customers stretched into a shopping mall food court."It was a midnight launch... It was a good time," he added.The consoles go on sale with the pandemic creating a massive spike in demand for gaming from people stuck at home and looking for a distraction or a way to pass the time.

Sony expects to sell 7.6 million PS5 consoles by the end of March – beating the performance of the PS4.

 

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New PlayStation hits market as console battle with Xbox beginsTOKYO, Japan – Sony’s PlayStation 5 hit the shelves on Thursday, November 12, 2020, just two days after rival Microsoft released its newest Xbox, with the next-generation consoles vying for
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