With a return to physical shows in September following virtual fashion weeks earlier in the pandemic, organisers are embracing a “new normal” mix of in-person and digital presentations.
Others like Badgley Mischka and Tadashi Shoji will provide digital releases, all keen to capitalise on soaring demand for luxury goods as customers splash out following lockdowns. “Those who are eligible to be boosted will be required to show proof of doing so. If not, they’ll have to provide a PCR test within 48 hours or an Antigen test within six hours.”“The biggest challenge will be for the decision makers of who gets to attend the shows since across the board there will be decreased capacities similar to what we saw last season,” Kozlowski said.
New York, which kicks off the seasonal catwalk calendar, is known for established brands and newer streetwear labels.
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