Apple and Amazon join growing list of companies to pass on LIV Golf media rights

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The list of broadcasting companies to pass on the new LIV Golf series grew this week.

l to stream Major League Soccer matches on Apple TV+ and also airs one"Friday Night Baseball" game a week.

Currently, LIV streams live on Facebook and YouTube and has a worldwide broadcast deal with the sports-streaming service DAZN. LIV also has deals with international networks like ServusTV in Germany and Austria and Eleven Sports in Italy.told ESPN 1000 Chicago on Wednesday that LIV is talking with"four different networks" and that the interest in the company"is enormous." An executive also told the Journal that LIV is still early in negotiating its media rights and plans to have a deal by the start of the league's first full season in 2023.

"We're bullish about our prospects given our player field and the quality of our product," LIV Golf Chief Media Officer Will Staeger said, per the Journal.Cameron Smith to join the league that already fields star golfers like Dustin Johnson, Bryson DeChambeau, Brooks Koepka and Phil Mickelson.because the series is funded by the Saudia Arabian government, which has been accused of countless human rights violations.

"We know they killed [Washington Post journalist Jamal] Khashoggi and have a horrible record on human rights," Mickelsonin February."They execute people over there for being gay. Knowing all of this, why would I even consider it [joining LIV]? Because this is a once-in-a-lifetime opportunity to shape how the PGA Tour operates. And the Saudi money has finally given us that leverage."after the PGA banned players from the tour if they defected.

 

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