Companies pull Twitter ad campaigns appearing next to child pornography accounts

  • 📰 dcexaminer
  • ⏱ Reading Time:
  • 23 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 13%
  • Publisher: 94%

Belgique Nouvelles Nouvelles

Belgique Dernières Nouvelles,Belgique Actualités

Companies are pulling their ad services from Twitter after tweets soliciting child pornography appeared alongside their marketing campaigns on the social media platform.

Research from cybersecurity group Ghost Data found that more than 30 advertisers, including Cole Haan, Ecolab, Mazda, Walt Disney Company, the Coca-Cola Company, and a children’s hospital, had promotions appearing on profile pages of Twitter accounts posting exploitative material, according to a Reuters review.

Another example included a tweet from a user looking for “Yung girls ONLY, NO Boys” placed right above a promotional tweet from Scottish Rite Children’s Hospital. Disney reportedly called the content"reprehensible.” A spokesperson noted Disney would be"doubling-down on our efforts to ensure that the digital platforms on which we advertise, and the media buyers we use, strengthen their efforts to prevent such errors from recurring."

 

Merci pour votre commentaire. Votre commentaire sera publié après examen.
Nous avons résumé cette actualité afin que vous puissiez la lire rapidement. Si l'actualité vous intéresse, vous pouvez lire le texte intégral ici. Lire la suite:

 /  🏆 6. in BE

Belgique Dernières Nouvelles, Belgique Actualités