Yet, WhatsApp is still new enough for some businesses to remain unsure of how to integrate it in their marketing strategy stacks.Let’s debunk four biggest misconceptions about business messaging to get businesses back on track with their marketing campaigns.Business messaging serves so many more purposes and functions than just customer service.
The WhatsApp Business platform is available for free, with features including messaging templates, automated greeting messages, away messages setting and quick replies. All businesses can harness the benefits of business messaging, no matter the size or industry of your business.
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