EU regulators may demand Google sell part of ad-tech business

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EU regulators may demand Google sell part of ad-tech business FMTNews FMTBusiness

The European Commission has expressed concerns regarding Google’s dominant online advertising position.

The EU’s top antitrust watchdog, the European Commission, could issue a formal complaint against Google as early as Wednesday, the source said, further intensifying trans-Atlantic efforts to diminish the tech giant’s dominance in digital ads. Break-up orders from the EU competition enforcer are rare. However, frustration has been mounting after Google failed to address competition concerns, the source said.First-quarter ad sales at Alphabet slipped from a year earlier to US$54.55 billion, but beat what analysts were expecting. The Google parent’s total revenue during the period stood at $69.79 billion.

 

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