The iPhone is knocked out of first place in the world's largest smartphone market

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ICYMI: Apple drops from 1st to third and Vivo rises to tie Oppo as the top smartphone shippers in mainland China during Q2.

following a 19% year-over-year decline in Q2 shipments in the mainland. The total number of units it delivered, 8.6 million, left it with a 13% share of the market.Canalys Analyst Amber Liu points out that Chinese consumers are willing to pay up for higher-quality phones. She writes,"Chinese consumers are increasingly willing to pay for high-quality products. The average selling price of smartphones exceeded US$450 last year and is expected to keep rising in the coming quarters.

She added,"Vendors benefiting from consumer product upgrades are motivated to invest in more product innovations to stay ahead of the technology curve. The recently launched, such as the HONOR Magic V2, vivo X Fold2, and Huawei Mate X3, have ignited significant interest from channels and consumers around new form factors and use cases."

Canalys Analyst Toby Zhu expects the market to recover in the second half of the year partly due to increased subsidies on entry-level phones. He says that vendors should be prepared to take advantage of a second-half rebound by getting ready to release important products.Popular stories

 

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