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Ontario bans use of pro athletes to advertise, market online sports betting

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The Alcohol and Gaming Commission of Ontario has banned the use of athletes in the advertising and marketing of internet gaming in Ontario.

Posted: Aug 29, 2023 11:23 AM EDT | Last Updated: 36 minutes ago

Hockey legend Wayne Gretzky is pictured in a sports betting advertisement. Athletes are now banned in the advertising and marketing of internet gaming in Ontario.The AGCO announced Tuesday it was updated the Registrar's Standards for Internet Gaming to prohibit the use of athletes. It also strengthened the standards to restrict the use of celebrities who would likely be expected to appeal to minors.Hockey legend Wayne Gretzky and current NHL stars Connor McDavid and Auston Matthews are among the athletes who have appeared in ads for gambling sites.

 

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