Endeavor Group and Fenway Sports are considering investing in the PGA Tour, sources said.
Such an investment could potentially rival or coincide with a deal proposed by Saudi Arabia's Public Investment Fund. In June, the PGA Tour reached a deal with Saudi-backed LIV Golf that would see the rival entities combine alongside a PIF investment in the tour. The PGA Tour is attracting potential outside investors – some of which are considering making a rival pitch to the Saudi-backed Public Investment Fund's proposal, according to people familiar with the matter.and Fenway Sports Group are considering investing in the PGA Tour, potentially to rival or coincide with the PIF's proposed deal, said the people, who declined to be named due to the sensitive nature of the discussions.
The discussions, which are in preliminary stages, stem from a PGA Tour investment vehicle created as part of theGet Southern California news, weather forecasts and entertainment stories to your inbox."Throughout 2023, the PGA Tour has demonstrated its strength, reach and value as an enterprise.
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