Pirelli wants to be the go-to tire source for battery-electric cars, particularly the high-performance models.The company’s first-generation EV tire, branded since 2019 as P Zero Elect, can be found on a long list of the latest EVs, well beyond the realm of ultra-high performance vehicles.This year, Pirelli is launching a new generation of tires designed specifically for the next wave of battery-electric cars, marketed under the P Zero E nameplate.
This year, Pirelli is launching a new generation of tires designed specifically for the next wave of battery-electric cars, marketed under the P Zero E nameplate. To launch this new tire, Pirelli had a prominent display at both the Goodwood Festival of Speed in the UK in July, as well as the IAA Mobility car show in Munich in September.